Method 1 has lastly achieved its long-held objective of holding a single pre-season launch occasion attended by all of the groups.
F1 75 Dwell was held at The O2 area in London and broadcast on a free dwell stream worldwide. All 10 groups participated, every of which introduced its livery for the upcoming season. Some, like Ferrari and Haas, additionally used the chance to distribute pictures of their 2025 chassis.
Beforehand, groups have held their very own particular person launch actions to uncover both their new automobiles or their newest liveries. Some are persevering with to take action: Williams held a full launch for his or her automobile final week and Ferrari will formally current their 2025 F1 automobile tomorrow.
So was F1’s newest innovation a worthwhile addition to the pre-season build-up? Or is launch season extra enjoyable when the groups’ actions are unfold throughout an extended interval?
I say
F1 75 Dwell presenter Jack Whitehall kicked off proceedings by joking that many of the groups hadn’t modified their liveries. With just a few notable exceptions, that was true, which was at all times going to be a threat with this type of occasion.
Nevertheless F1 pulled it off with simple aptitude and polish. There have been just a few genuinely entertaining moments, not least from Whitehall, who managed just a few cheeky digs on the expense of the drivers. At its greatest, there have been occasions when it felt like watching the celebrated Clive James TV special which greeted F1’s 1997 move to ITV in the UK.
It felt grimly company at occasions, nonetheless. The sponsor name-dropping reached really crass ranges, significantly when Racing Bulls appeared. A number of the makes an attempt to shoehorn in references to F1’s companions felt woefully contrived. That may have had me reaching for the ‘off’ button had I been watching as a fan, and I didn’t really feel the musical performances added something both.
Nonetheless, I’m certain I loved it greater than FIA president Mohammed Ben Sulayem. Not solely was his staunch anti-swearing stance mocked by Gordon Ramsay, however the federation was loudly booed after one appreciatively talked about its function in making certain security.
My opinion of F1 75 was at all times going to be skewed by the actual fact having a number of launches unfold over an extended interval fits me higher as a web site proprietor. As a fan, would I’ve sat by means of two hours of this, or caught a movie on and regarded for the livery footage later? In truth, the latter – particularly if I used to be already planning to set 24 weekends apart to observe all of the races.
Now it stays to be seen whether or not F1 75 Dwell is the form of issues to come back, and an idea which may very well be repeated in different nations, or, like F1’s 2017 Live London event, it’s destined to be a one-off.
You say
Was Method 1’s new pre-season livery launch occasion F1 75 a hit? Forged your vote under and have your say within the feedback:
Do you assume Method 1’s pre-season livery launch occasion was a hit?
- No opinion / didn’t watch (16%)
- Strongly disagree (44%)
- Barely disagree (8%)
- Neither agree nor disagree (4%)
- Barely agree (24%)
- Strongly agree (4%)
Complete Voters: 25

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