Ferrari’s internet revenues elevated by 11.8% in 2024 in comparison with the earlier yr, reaching €6.67 billion, whereas internet revenue rose by 21%, reaching €1.5 billion. As acknowledged by CEO Benedetto Vigna, these extraordinary figures exceeded the targets set by the Italian automotive producer. For that reason, the Prancing Horse will distribute a considerable bonus of €14,400 to its 5 thousand staff.
Over the previous yr, Ferrari delivered 13,752 automobiles, rising manufacturing by 89 models in comparison with the earlier twelve months. As reported by racingnews365, Benedetto Vigna, trying forward, acknowledged: “We count on sturdy development additionally in 2025, which is able to permit us to achieve the higher vary of most of our profitability targets for 2026 a yr upfront.” – the chief government officer identified.
“We concentrate on the standard of revenues slightly than volumes. I consider that is the most effective rationalization for the extraordinary monetary outcomes achieved in 2024, pushed by a robust product combine and the rising demand for personalization.”
Zhou’s return to the Scuderia also needs to contribute to the expansion of street automotive gross sales in China, the place volumes stay under 10% of the corporate’s international whole. Regardless of this, the CEO concluded by saying: “We should be certain that the model method is right. We might have pushed volumes, however we didn’t; we prioritized high quality. Nevertheless, we’ve got orders in China masking 5 quarters.”