Forward of this weekend’s Jeddah race, Pink Bull Racing have agreed with PATRÓN Tequila, the world’s primary super-premium tequila to the extension of their partnership.
Patron Tequila joined Pink Bull because the first-ever spirits associate in 2023, and has established itself as an integral a part of the Austro-British group’s trackside hospitality expertise.
At choose races, the Patron Tequila bar is featured within the Pink Bull Vitality Lounge, providing company a number of handcrafted cocktails. Model new for this yr shall be a signature cocktail ‘The Bulls and The Bees’ – with its refreshing passionfruit flavour, it’s certain to grow to be an on the spot favorite.
Along with its presence within the trackside hospitality, PatronTequila, will proceed the celebration past the observe, guaranteeing the proper finish to key races with official after-parties.
Patron Tequila is a pioneering chief in its class, and is likely one of the few manufacturers that makes tequila by hand utilizing a time-honored, additive-free manufacturing course of, with no automation or mass equipment.
Commenting on the contract extension, Pink Bull group boss Christian Horner stated: “With our shared dedication to the pursuit of pioneering efficiency we’re thrilled to increase our profitable partnership with PATRÓN Tequila.
“Each powerhouse manufacturers are synonymous with success and we very a lot stay up for persevering with this partnership that’s such an necessary a part of our trackside hospitality expertise”.
Ned Duggan, who’s the President & World Chief Advertising Officer of PATRÓN, stated, “We’re thrilled to be persevering with our partnership with Oracle Red Bull Racing, a model that – identical to PATRÓN – has an unwavering dedication to taking part in by its personal guidelines.
“As these two iconic manufacturers come collectively as soon as once more to have fun responsibly on and off the observe, we stay up for elevating a glass of PATRÓN as we toast one other thrilling season for followers internationally.”
